Thursday, July 1, 2010

Design Terminologies

When someone wants to buy a logo design for the first time, he may not know some of the words used by logo design companies. Hence, he might wonder what those words mean and which package he should choose. It’s important that you know the terminologies of this industry before you spend a single penny to ensure that you get the right package at the right price. There are not many things that you have to learn, so you don’t have to worry about learning dozens of new terminologies. There are only a few important words that require explanation.

So, let’s now go ahead and discuss what these words are and what they mean:

Logo Concepts

This is most likely the first thing you will see when you check out logo packages. Concepts are basically different ideas of the same logo. Let’s say you order a package with 6 concepts, you will receive 6 concepts of your logo with different ideas or versions. This will allow you to either choose one or mix and match different ideas to finalize your logo. It’s always good to select a package with various concepts to come up with a good looking design. When you will have different ideas in front of you, you know will know which colors will be good and which layout will be better.

Revisions

You will notice either unlimited revisions or a certain number of revisions. It means that after you receive your initial concepts, you will be able to ask the design company to make changes according to your liking. If they offer unlimited revisions, then you may ask for changes as many times as you want. If you select a package with many concepts, the chances are that you will receive unlimited revisions. So, why restrict yourself, when you can get unlimited revisions at no extra cost? Packages with unlimited revisions are highly recommended because they help you create your dream logo according to your exact requirements.

Designers

When you see a package that offers 8 concepts, created by 8 designers, then what does it mean? It means that 8 designers will be involved in your project and each designer will produce one concept, based on your creative brief. This way, you will have 8 different brains working for you. You will see how 8 creative designers will come up with attractive designs for you. You will then be able to take advantage of unlimited revisions by choosing one concept and making as many changes to it as you want.

Delivery Time

If the package says that you will receive your initial concepts in 3 days, then it means you will get them within 3 business days (weekends not included). Also, if you ask for a revision, they might take more time to make changes to your selected concept. For example, they may take 3 to 4 days to deliver the revised concepts. Don’t think that your logo will be revised immediately. It will take sometime. So, it’s better to email them and ask them how long do revisions take.

So, these are just some of the important things you need to know before you order your custom logo design online.

Right Website

When it comes to web design, it’s easy to feel like you’re swimming in a sea of technical specs, industry jargon, and confusing value propositions. Below are some tips to make the whole process a little easier, so you feel more in control of what you want and need.

Define your Websites Objectives

Before you begin researching NZ website design companies, it’s important to think about what you want your website to achieve. Do you want to drive product sales, generate new enquiries, or grow your membership database or mailing list? Having a clear goal in mind before you begin is vital.

Decide on Functionality

Web design selection can be fun, but you also need to think about what functionality your website will need to achieve your objectives. In essence, functionality is what the website needs to “do.” Common functionality options include:

•Content Management System (CMS) – Allows you to update websites yourself

•Image Gallery – Ideal for portfolio /accommodation / association websites

•Online Forms – Good for lead generation / registration / applications

•Secure Members Area

•Discussion Forum – Good for creating online community and getting return visitors

•Ecommerce – Ability to sell products via credit card online

It’s important to keep an open mind and listen to perspective web design companies input on what your site will need, but having some idea of this helps the process run smoothly.

Affordable Website Design Pricing: Know your Budget

Website design pricing begins from cheap, basic DIY website builders, right up to custom sites with intricate structures and complex programming; costing well into six figures. Your budget needs to be realistically aligned with your objectives and functionality. If you need a simple information website, your budget will look quite different than it would for an Online Auction or Social Media website!

The main thing to remember is your website is a marketing investment, and you have to be comfortable that the company you select can provide a return, and help you achieve your objectives, on time, and within budget. It is possible to find affordable web design company who can deliver a really great website design.

Prepare a Web Design Brief

Once you’ve got a good idea of your website objectives, functionality and budget, it’s time to prepare a brief for prospective website design companies. Include in your web design brief:

•What your business does

•Your key points of difference

•Your target market

•Geographic Region your business operates

•Your Current Marketing Mix

•Your Website Objectives

•Your Website design vision

•Your Ideas on Functionality

•Competitor web designs you’re impressed with

Now you really know what you want and need, you should be able to find an affordable website design solution that suits your needs.

123Online offer affordable website design solutions for small and medium New Zealand business. Our website design pricing is listed on our site, with web design packages to meet your needs.

Increase a Site’s Speed

Search engine play very important role in deciding the credibility of a website. Many people have different opinions about the search benefits, but in reality a site performance is measured by search engines during the ranking procedure. If there is good speed than you are going to get better results. One way of creating impression in front of visitors is by having zippy website.

There are some sure shot ways to speedup up your site, provided you follow them under professional supervision. Ask the website designer to compress the graphics present on your site. Every site owner wants to post the best of images and have them look appealing. But no matter how beautiful the image or picture is, if you upload it without processing it, it is simply not going to serve the purpose. Instead of posting the image in full-size, you can crop them according to the space to be allotted on the web page and required size. Decide on the resolution likewise based in the manner you want to display it online. For this you need not purchase any expensive image processing software, there are many free web-based graphic editors available online. Use them to your advantage but under the guidance of a professional graphic designer so that right image size is achieved.

Keep the content on your website clear and updated. Maintain the quality of the content, avoid posting the out-dated ones as it would surely bring down your SEO ranking and would decrease the speed of your site. Content comprises of articles, web pages, videos, images, etc. Keep them clear to increase the site’s speediness. Improve the website’s performance by de-cluttering it.

The website code should be kept clean. CSS- based web coding enables you to code many different files together. These files sometimes tend to get over-loaded with additional mark-up and commentary which result into slower site speed. Even smallest of improvement in coding leads to higher site speed and performance.

All the sites present on internet want to be speedy, this dream can be met easily due to the ever-increasing bandwidth. A site can be made speedy to make it load faster. Consult a good online marketing company who can give right guidance to you. Your site may be requiring certain changes only, which can be known through the internet marketing professional. Friends or relatives who have already gone through this phase can be consulted for effective suggestions and references.